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Mellow: Digital Pocket Money


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Geliştirici: Mellow App Limited
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Mellow at a glance

Mellow builds kids’ financial responsibility with real money. We are a digital payment and personal finance solution targeting kids aged 6-18 as well as their parents.

Mellow digitalizes pocket money with a connected MasterCard® debit card. Through the parent-and-child linked accounts, parents can transfer money instantly, and track their spending behavior in real time. Your child can pay in over 50 currencies at traditional and online merchants which accept Mastercard® around the world.

With the Mellow App, your child also develop essential skills such as delaying gratification, budgeting and planning. They can save regularly toward certain saving goals. You can also set challenges for your child to complete to get rewards, the rewards are fully customisable by you, it can be a dollar or 10 minutes play time.

Awards & Recognition

Mellow is Alibaba JUMPSTARTERs Top 12 Startups and Top 3 in Financial Services in HK, and an awardee of FinTech Award by EtNet. Mellow is supported by Cyberport, Accenture’s Financial Innovation Lab APAC, AppWorks, Eureka Nova by the New World Development. We are featured on major media including SCMP, MingPao, BusinessFocus and Startup Beat.

How does it work?

Create and Connect your parent and child account.
With the brand new Mellow, parents can:
- Give allowances and transfer money in real time
- Track your kids spendings on the card
- Give challenges and transfer rewards to your kids
- Set allowance transfer reminder

Your child develops financial responsibility and confidence by:
- Budget with a saving jar and spending jar (Coming Soon)
- Saving towards specific goals every week (Coming Soon)
- Initiate and complete challenges for rewards
- Track and analyse their daily expenses
- Spend with the MasterCard® debit card online and offline globally